B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
21%
21% -- mobile share of ecommerce transactions for e-commerce sector (2018)
According to a Gartner survey of 240 clients, 21% of e-commerce transactions were completed on mobile.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
21%
Unit
Percentage
Data Vintage
2018
Entity
Sample Size
240
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Gartner
Primary
Tier B
https://www.magnolia-cms.com/about/press/story/blog-gartner-conference.html ↗
Source Article
Six key takeaways from Gartner’s Digital Marketing Conference
May 22, 2018 | 12:57 PM
Gartner’s Digital Marketing Conference held mid-May 2018 in San Diego, CA attracted approximately 2,500 attendees - from those keen to buy, to sell, and to analyze. Bill Beardslee, General Manager, Magnolia America…
Original Research
Gartner
· Original study ↗
Methodology
Gartner survey of 240 clients
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
e-commerce sector: 21% mobile share of ecommerce transactions. Source: Gartner (2018). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-ecommerce-transactions-2018
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<blockquote cite="https://lighthousedata.io/data/mobile-ecommerce-transactions-2018" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>21%</strong> -- mobile share of ecommerce transactions for e-commerce sector<br><small>Source: Gartner (2018) · <a href="https://lighthousedata.io/data/mobile-ecommerce-transactions-2018" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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