B Evidence Grade B Graded under review Safe to Cite Aging

32%

32% -- share citing good mobile banking app as reason for UK consumers opening new bank accounts (2024)

Name: Share Citing Good Mobile Banking App As Reason Statistics
Creator: Lighthouse Intelligence
Published: 2026-10-02

2024 · Savanta

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Attribution: Savanta View source

Lighthouse Research Team

Last verified: 2026-10-02 · How we verify data →

Source verified Evidence graded

Value

32%

Unit

Percentage

Data Vintage

2024

Entity

UK consumers opening new bank accounts

Geography

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Savanta Primary Tier A

https://savanta.com/knowledge-centre/view/why-uk-consumers-are-opening-new-bank-accounts-and-what-ba… ↗

Confidence: 57/100 Vintage: 2024 Channel: Deep Crawl

Source Article

Why UK consumers are opening new bank accounts – and what banks can do to keep them - Savanta

In a quest to encourage stickiness among new customers flicking to set up accounts, banks might want to prioritise both technology and service, while also rewarding customers for their loyalty. WHO is opening new bank accounts? The cost-of-living crisis and persisting uncertainty have created a clim…

Original Research

Savanta · Original study ↗

Methodology

Savanta consumer survey

Methodology documented

Segmentation

IndustryFinTech RegionUK

Cite this stat

Plain Text

UK consumers opening new bank accounts: 32% share citing good mobile banking app as reason. Source: Savanta (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-app-reason-opening-account-32

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<blockquote cite="https://lighthousedata.io/data/mobile-app-reason-opening-account-32" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>32%</strong> -- share citing good mobile banking app as reason for UK consumers opening new bank accounts<br><small>Source: Savanta (2024) · <a href="https://lighthousedata.io/data/mobile-app-reason-opening-account-32" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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