B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
65%
65% -- attendees saying mobile app experience affects overall impression for event attendees (2025)
65% of event attendees say the mobile app experience directly affects their overall impression.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
65%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Bizzabo
Primary
Tier B
https://www.trybadge.com/blog/why-mobile-wallets-are-smarter-than-event-check-in-apps ↗
Source Article
Why Mobile Wallets are the Smarter Event Check-in App
Why Mobile Wallets are the Smarter Event Check-in App
Still using a traditional event check in app? Discover how mobile wallet passes offer faster access, custom event tickets, and real-time engagement—powered by Badge.
Event organizers know the pain of first impressions gone wrong: lines at the gat…
Original Research
Bizzabo
· Original study ↗
Methodology
Cited from Bizzabo's 2025 Event Benchmarking Report
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
event attendees: 65% attendees saying mobile app experience affects overall impression. Source: Bizzabo (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-app-impression-event-attendees-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mobile-app-impression-event-attendees-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>65%</strong> -- attendees saying mobile app experience affects overall impression for event attendees<br><small>Source: Bizzabo (2025) · <a href="https://lighthousedata.io/data/mobile-app-impression-event-attendees-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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