B
Evidence Grade B
Graded
under review
Safe to Cite
Current
$5
$5 -- cost per install for mobile games, North America (Q1 2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$5
Unit
Currency Usd
Data Vintage
Q1 2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Game Growth Advisor
Primary
Tier B
https://hi.cipiai.com/blog/mobile-app-cpa-offers-pop-inapp-traffic ↗
Source Article
Mobile App CPA Offers: Pop vs In-App Traffic Guide 2026
Which CPA Model Is Best for Your Product: CPI vs CPT
CPI or CPT? Understand the real difference between install-based and action-based models and choose the payout model that fits your product, goals, and user flow.
table of content
Running mobile app CPA offers through IronSource or AppLovin covers…
Original Research
Game Growth Advisor
· Original study ↗
Methodology
Game Growth Advisor, 2026 report
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
mobile games, North America: $5 cost per install. Source: Game Growth Advisor (Q1 2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-app-cpa-offers-pop-inapp-traffic-guide-2026-north-america-cpi
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<blockquote cite="https://lighthousedata.io/data/mobile-app-cpa-offers-pop-inapp-traffic-guide-2026-north-america-cpi" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$5</strong> -- cost per install for mobile games, North America<br><small>Source: Game Growth Advisor (Q1 2026) · <a href="https://lighthousedata.io/data/mobile-app-cpa-offers-pop-inapp-traffic-guide-2026-north-america-cpi" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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