B
Evidence Grade B
Graded
under review
Safe to Cite
Current
25%
25% -- content engagement boost for MKT1 marketing newsletter (Emily Kramer) (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
25%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Typeform
Primary
Tier B
https://www.typeform.com/strategic-lead-generation-guide ↗
Source Article
How to stop “pulling levers” and start generating quality leads.
Look at what prospects do, not who they say they are. Behavior gives you real intent—demographics just give you guesses. Behavior tells you more about their intent than job titles or company size ever could.
A smarter approach to lead generation
The future of lead gen isn't about volume. It's about …
Original Research
Typeform
· Original study ↗
Methodology
Engagement lift attributed to audience-listening content process ('business vulnerable' asking questions); also described as '25% more engagement for half the effort'; no explicit date or baseline given.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
MKT1 marketing newsletter (Emily Kramer): 25% content engagement boost. Source: Typeform (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mkt1-content-engagement-boost
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<blockquote cite="https://lighthousedata.io/data/mkt1-content-engagement-boost" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25%</strong> -- content engagement boost for MKT1 marketing newsletter (Emily Kramer)<br><small>Source: Typeform (2026) · <a href="https://lighthousedata.io/data/mkt1-content-engagement-boost" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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