B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
14%
14% -- retention rate improvement for ALOT toolbar (2008)
ALOT's retention rates were 14% higher/improved compared to MIVA's legacy toolbar brand.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
14%
Unit
Percentage
Data Vintage
2008
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
20
Independence
30
Methodology
45
Freshness
86
Source
MIVA, Inc.
Primary
Tier A
https://adtechdaily.com/2008/06/30/miva-announces-restructuring-plan/ ↗
Source Article
MIVA Announces Restructuring Plan - Ad Tech Daily
Announcement coincides with continued growth of MIVA’s ALOT toolbar and homepage brand
NEW YORK – June 30, 2008. MIVA, Inc., (NASDAQ:MIVA), a digital media company, announced a restructuring plan on June 23, 2008 designed to maximize efficiencies within the company, eliminate certain unprofitable op…
Original Research
MIVA, Inc.
· Original study ↗
Methodology
Internal statistics
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
ALOT toolbar: 14% retention rate improvement. Source: MIVA, Inc. (2008). Via Lighthouse Intelligence -- https://lighthousedata.io/data/miva-alot-retention-rate-improvement
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<blockquote cite="https://lighthousedata.io/data/miva-alot-retention-rate-improvement" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>14%</strong> -- retention rate improvement for ALOT toolbar<br><small>Source: MIVA, Inc. (2008) · <a href="https://lighthousedata.io/data/miva-alot-retention-rate-improvement" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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