B
Evidence Grade B
Graded
under review
Safe to Cite
Current
84%
84% -- share of millennials sleeping with smartphone for Millennial consumers (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
84%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
B2X
Primary
Tier B
https://www.b2x.com/en/smartphones-and-consumer-iot-devices-are-becoming-even-smarter-way-ambient-cu… ↗
Source Article
Smartphones And Consumer IoT Devices Are Becoming Even Smarter: On The Way To An Ambient Customer Care Experience
Original Research
B2X
· Original study ↗
Methodology
B2X proprietary research study
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Millennial consumers: 84% share of millennials sleeping with smartphone. Source: B2X (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/millennials-sleep-with-smartphone-84
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<blockquote cite="https://lighthousedata.io/data/millennials-sleep-with-smartphone-84" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>84%</strong> -- share of millennials sleeping with smartphone for Millennial consumers<br><small>Source: B2X (2026) · <a href="https://lighthousedata.io/data/millennials-sleep-with-smartphone-84" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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