B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

69%

69% -- secondhand purchase intent for US Millennial consumers (2026)

2026  · Capital One Shopping

69% of Millennial consumers say tariff pressures will push them toward secondhand options.

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Attribution: Capital One Shopping View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
69%
Unit
Percentage
Data Vintage
2026
Entity
US Millennial consumers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Capital One Shopping Primary Tier B
https://www.aravenda.com/blog/the-resale-boom-is-here-is-your-consignment-store-ready-to-capture-it/ ↗
Confidence: 53/100 Vintage: 2026 Channel: Common Crawl
Source Article
The Resale Boom Is Here: Is Your Consignment Store Ready to Capture It?
Original Research
Capital One Shopping · Original study ↗

Survey finding cited from Capital One Shopping 2026 Thrifting Statistics report

Methodology documented
Industrymarketing
Plain Text
US Millennial consumers: 69% secondhand purchase intent. Source: Capital One Shopping (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/millennial-tariff-secondhand-intent-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/millennial-tariff-secondhand-intent-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>69%</strong> -- secondhand purchase intent for US Millennial consumers<br><small>Source: Capital One Shopping (2026) · <a href="https://lighthousedata.io/data/millennial-tariff-secondhand-intent-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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