B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
41%
41% -- discounter budget switching share for UK Millennial shoppers (2024)
UK Millennial shoppers are expected to shift 41% of their festive spending budgets to discounters for Christmas 2024.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
41%
Unit
Percentage
Data Vintage
2024
Entity
Sample Size
1,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
RetailNext
Primary
Tier A
https://retailnext.net/about/press/super-saturday-footfall-to-rise-0-5-year-on-year-in-the-uk ↗
Source Article
Super Saturday: UK Footfall to Rise 0.5% Year on Year
16 December 2024 -- London, UK -- Super Saturday (21 Dec 2024) is expected to drive a rise in retail footfall, as last-minute shoppers descend on stores, according to RetailNext, the leading analytics solution for bricks-and-mortar retailers. However, share of festive spend could see a marked shift …
Original Research
RetailNext
· Original study ↗
Methodology
Millennial subset of RetailNext survey of over 1,000 UK consumers; expected shift of festive spending budgets to discounters
Methodology documented
Segmentation
Industrymarketing
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Plain Text
UK Millennial shoppers: 41% discounter budget switching share. Source: RetailNext (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/millennial-discounter-switching-2024
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<blockquote cite="https://lighthousedata.io/data/millennial-discounter-switching-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>41%</strong> -- discounter budget switching share for UK Millennial shoppers<br><small>Source: RetailNext (2024) · <a href="https://lighthousedata.io/data/millennial-discounter-switching-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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