B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
$7,860,000
$7,860,000 -- net present value for Microsoft Dynamics 365 Customer Insights (2026)
Microsoft Dynamics 365 Customer Insights delivers a net present value of $7.86M according to a Forrester Total Economic Impact study.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
$7,860,000
Unit
Currency Usd
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Forrester
Primary
Tier B
https://www.antegma.com/en/services/digital-experience/customer-data-platform/ ↗
Source Article
Customer Data Platform (CDP)
Original Research
Forrester
· Original study ↗
Methodology
Forrester Total Economic Impact study, commissioned by Microsoft
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Microsoft Dynamics 365 Customer Insights: $7,860,000 net present value. Source: Forrester (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/microsoft-customer-insights-npv
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<blockquote cite="https://lighthousedata.io/data/microsoft-customer-insights-npv" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$7,860,000</strong> -- net present value for Microsoft Dynamics 365 Customer Insights<br><small>Source: Forrester (2026) · <a href="https://lighthousedata.io/data/microsoft-customer-insights-npv" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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