B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

20%

20% -- deal velocity improvement for B2B growth leaders using AI for opportunity identification (2025)

2025  · McKinsey

Growth leaders using AI for opportunity identification experience a 20% to 30% improvement in deal velocity.

  • Reported as a range (20–30%)
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Attribution: McKinsey View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2025
Entity
B2B growth leaders using AI for opportunity identification
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
McKinsey Primary Tier C
https://anypost.ai/blog/get-quality-b2b-leads-with-ai-powered-solutions ↗
Confidence: 48/100 Vintage: 2025 Channel: Common Crawl
Source Article
Get Quality B2B Leads with AI
Original Research
McKinsey · Original study ↗

Range 20-30%; midpoint extracted. Attributed to McKinsey

Methodology documented
Industrymarketing
Plain Text
B2B growth leaders using AI for opportunity identification: 20% deal velocity improvement. Source: McKinsey (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mckinsey-ai-deal-velocity-2025
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<blockquote cite="https://lighthousedata.io/data/mckinsey-ai-deal-velocity-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- deal velocity improvement for B2B growth leaders using AI for opportunity identification<br><small>Source: McKinsey (2025) · <a href="https://lighthousedata.io/data/mckinsey-ai-deal-velocity-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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