B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
14,000
14,000 -- martech solutions count for global martech landscape (2024)
The martech landscape has grown to over 14,000 solutions.
- Stated as 'over 14,000 solutions'
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
14,000
Unit
Count
Data Vintage
2024
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Gartner
Primary
Tier B
https://www.logarithmic.com/perspectives/when-ai-sees-everything-the-data-privacy-reckoning-behind-a… ↗
Source Article
When AI Sees Everything: The Data Privacy Reckoning Behind Autonomous Marketing | Logarithmic Perspectives
The most consequential shift in marketing technology rarely arrives with a press release. It arrives as a feature toggle — a quiet change in how data flows, who sees it, and what machines do with it before any human intervenes. ActiveCampaign's recent expansion of its AI capabilities, which now proa…
Original Research
Gartner
· Original study ↗
Methodology
Cited from Gartner Marketing Data and Analytics Survey 2024
Methodology documented
Segmentation
IndustryMartech
RegionGlobal
RoleAll marketers
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Plain Text
global martech landscape: 14,000 martech solutions count. Source: Gartner (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/martech-landscape-solutions-14000
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<blockquote cite="https://lighthousedata.io/data/martech-landscape-solutions-14000" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>14,000</strong> -- martech solutions count for global martech landscape<br><small>Source: Gartner (2024) · <a href="https://lighthousedata.io/data/martech-landscape-solutions-14000" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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