B
Evidence Grade B
Graded
under review
Safe to Cite
Current
84%
84% -- marketing budget trend for online marketers (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
84%
Unit
Percentage
Data Vintage
2026
Entity
Sample Size
357
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
AudienceBloom
Primary
Tier B
https://digital.marketing/blog/what-works-in-online-marketing ↗
Source Article
What Works in Online Marketing
As a marketer, have you ever wondered:
- What other marketers are spending their money on?
- What strategies other marketers are using?
- What results other marketers are seeing?
- Where does the marketing community think trends are heading?
Of course, you have. We all have. The answers to these que…
Original Research
AudienceBloom
· Original study ↗
Methodology
Survey of 357 online marketers
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
online marketers: 84% marketing budget trend. Source: AudienceBloom (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketing-budgets-future
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<blockquote cite="https://lighthousedata.io/data/marketing-budgets-future" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>84%</strong> -- marketing budget trend for online marketers<br><small>Source: AudienceBloom (2026) · <a href="https://lighthousedata.io/data/marketing-budgets-future" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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