B
Evidence Grade B
Graded
not independently verified
Safe to Cite
Recent
5.44x
5.44x -- marketing automation roi for Companies using well-configured marketing automation software (2025)
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
5.44x
Unit
Ratio
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Sources (2)
Nucleus Research
Primary
Tier C
https://www.jbimpact.com/en/post/the-truth-about-marketing-automation-what-no-one-tells-you ↗
Source Article
Marketing Automation Truth: Hidden Limits and Common Mistakes
The Truth About Marketing Automation: What No One Tells You
- JB Impact
- Jul 14, 2025
- 10 min read
Marketing automation completely changes the way you generate and qualify your leads. Our customers are seeing real results: 80% of companies that adopt this strategy see a significant improvement in …
Also cited by
2026-09-29
Original Research
Nucleus Research
· Original study ↗
Methodology
Revenue generated per $1 invested in marketing automation software.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Companies using well-configured marketing automation software: 5.44x marketing automation roi. Source: Nucleus Research (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketing-automation-roi-per-dollar
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<blockquote cite="https://lighthousedata.io/data/marketing-automation-roi-per-dollar" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5.44x</strong> -- marketing automation roi for Companies using well-configured marketing automation software<br><small>Source: Nucleus Research (2025) · <a href="https://lighthousedata.io/data/marketing-automation-roi-per-dollar" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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