B
Evidence Grade B
Graded
under review
Safe to Cite
Aging
67%
67% -- visual content usage rate for marketing professionals (2024)
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
67%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
designatwork.com
Primary
Tier C
https://designatwork.com/how-to-use-social-media-your-small-business/ ↗
Source Article
How to use Social Media for Your Small Business | Design At Work
How to use Social Media for Your Small Business
Roughly 94% of small businesses use social media — and there’s a reason. When done correctly, social media can be one of the most engaging ways to reach customers.
But if there’s one thing small business owners know, it’s that time is money. Your time …
Original Research
designatwork.com
· Original study ↗
Methodology
Agency blog citing unspecified research on visual content engagement
Methodology documented
Segmentation
IndustryB2B
Company SizeSMB
RoleAll marketers
Channelsocial
Cite this stat
Plain Text
marketing professionals: 67% visual content usage rate. Source: designatwork.com (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketers-visual-content-usage-67
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<blockquote cite="https://lighthousedata.io/data/marketers-visual-content-usage-67" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>67%</strong> -- visual content usage rate for marketing professionals<br><small>Source: designatwork.com (2024) · <a href="https://lighthousedata.io/data/marketers-visual-content-usage-67" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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