B
Evidence Grade B
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accuracy verified by the review judge
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Recent
79%
79% -- percentage of marketers prioritizing high quality lead generation for marketers worldwide (2025)
79% of marketers worldwide state that their top priority is generating high-quality leads for their organization.
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Lighthouse Research Team
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Evidence graded
Value
79%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
SalesGenie
Primary
Tier C
https://teb.io/blog/win-more-qualified-leads ↗
Source Article
Win More Qualified Leads
SalesGenie states, “for 79% of marketers worldwide, the top priority isgenerating high-quality leads for their organisation”. Every business needs asteady stream of leads, but not all leads are equal. MQLs, are important. They're present the prospects who have shown genuine interest and are more lik…
Original Research
SalesGenie
· Original study ↗
Methodology
Cited by SalesGenie; original methodology not stated
Methodology documented
Segmentation
Industrymarketing
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Plain Text
marketers worldwide: 79% percentage of marketers prioritizing high quality lead generation. Source: SalesGenie (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketers-top-priority-lead-generation
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<blockquote cite="https://lighthousedata.io/data/marketers-top-priority-lead-generation" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>79%</strong> -- percentage of marketers prioritizing high quality lead generation for marketers worldwide<br><small>Source: SalesGenie (2025) · <a href="https://lighthousedata.io/data/marketers-top-priority-lead-generation" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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