B
Evidence Grade B
Graded
under review
Safe to Cite
Aging
25%
25% -- social selling adoption rate for marketers (2024)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
25%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Gardner (unidentified)
Primary
Tier C
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Original Research
Gardner (unidentified)
· Original study ↗
Methodology
Cited from Gardner (n.d.); original methodology unstated
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
marketers: 25% social selling adoption rate. Source: Gardner (unidentified) (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketers-social-selling-adoption-2024
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<blockquote cite="https://lighthousedata.io/data/marketers-social-selling-adoption-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25%</strong> -- social selling adoption rate for marketers<br><small>Source: Gardner (unidentified) (2024) · <a href="https://lighthousedata.io/data/marketers-social-selling-adoption-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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