B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
89%
89% -- marketers saying social media very important for brand awareness for Marketers (2024)
89% of marketers state that social media is very important for their brand awareness.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
89%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Sprout Social
Primary
Tier C
https://www.markenkinder.com/post/die-vorteile-der-social-media-pflege-für-kleine-unternehmen ↗
Source Article
Die Vorteile der Social Media Pflege für kleine Unternehmen
Die Vorteile der Social Media Pflege für kleine Unternehmen
- Sam Morady
- 15. Juni 2024
- 3 Min. Lesezeit
In der heutigen digitalen Ära ist die Präsenz auf sozialen Medien nicht mehr optional, sondern essenziell, besonders für kleine Unternehmen. Diese Plattformen bieten nicht nur eine Bühne zur Pr…
Original Research
Sprout Social
· Original study ↗
Methodology
Attributed to Sprout Social in the blog post; original study period not specified.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Marketers: 89% marketers saying social media very important for brand awareness. Source: Sprout Social (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketers-social-media-brand-awareness-importance
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<blockquote cite="https://lighthousedata.io/data/marketers-social-media-brand-awareness-importance" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>89%</strong> -- marketers saying social media very important for brand awareness for Marketers<br><small>Source: Sprout Social (2024) · <a href="https://lighthousedata.io/data/marketers-social-media-brand-awareness-importance" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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