B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
47%
47% -- marketers email top roi share for marketers (2021)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
47%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Emma
Primary
Tier C
https://smaily.com/how-to-send-better-email-part-1/ ↗
Source Article
How to Send Better Email | Marketing and Automation
Email is king and still is – a phrase that can’t resonate more truthfully about the current state of email marketing today for small businesses.
According to a fresh report industry report by Emma, 47% of marketers report that email generates the most ROI for their organization. In fact, for every $…
Original Research
Emma
· Original study ↗
Methodology
Cited as 'a fresh industry report by Emma'; no specific year for the survey given in the article.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
marketers: 47% marketers email top roi share. Source: Emma (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketers-email-top-roi-emma
HTML Embed
<blockquote cite="https://lighthousedata.io/data/marketers-email-top-roi-emma" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>47%</strong> -- marketers email top roi share for marketers<br><small>Source: Emma (2021) · <a href="https://lighthousedata.io/data/marketers-email-top-roi-emma" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.