B
Evidence Grade B
Graded
under review
Safe to Cite
Current
80%
80% -- marketers rating email strongest sales medium share for Marketers (2026)
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
80%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
afilioteka.pl
Primary
Tier C
https://afilioteka.pl/mierzenie-efektywnosci-e-mail-marketingu/ ↗
Source Article
Mierzenie Efektywności E-mail Marketingu
Original Research
afilioteka.pl
· Original study ↗
Methodology
Blog article states 80% of marketers consider email the strongest sales medium, ahead of search marketing and display advertising; the original survey is not named and no collection date is given, so the article collection year (2026) is used.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Marketers: 80% marketers rating email strongest sales medium share. Source: afilioteka.pl (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketers-email-strongest-sales-medium-80-percent
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<blockquote cite="https://lighthousedata.io/data/marketers-email-strongest-sales-medium-80-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- marketers rating email strongest sales medium share for Marketers<br><small>Source: afilioteka.pl (2026) · <a href="https://lighthousedata.io/data/marketers-email-strongest-sales-medium-80-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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