B
Evidence Grade B
Graded
under review
Safe to Cite
Current
77%
77% -- share of marketers reporting email engagement increase for Marketers (email marketing) (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
77%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
HubSpot
Primary
Tier C
https://www.lexiconn.in/knowledge/blogs/impressive-ways-to-write-newsletters-that-convert.html ↗
Source Article
Impressive Ways To Write Newsletters That Convert
Email newsletters remain one of the most effective tools for connecting with your audience. According to a study by HubSpot, 77% of marketers have seen an increase in email engagement over the past year, proving that newsletters are still a cornerstone of successful marketing strategies.
With the ri…
Original Research
HubSpot
· Original study ↗
Methodology
Survey finding attributed to HubSpot; cited secondhand by LexiConn blog. Timeframe stated as 'over the past year'.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Marketers (email marketing): 77% share of marketers reporting email engagement increase. Source: HubSpot (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketers-email-engagement-increase-77
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<blockquote cite="https://lighthousedata.io/data/marketers-email-engagement-increase-77" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>77%</strong> -- share of marketers reporting email engagement increase for Marketers (email marketing)<br><small>Source: HubSpot (2026) · <a href="https://lighthousedata.io/data/marketers-email-engagement-increase-77" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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