B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
67%
67% -- share of marketers citing content as top link building tactic for marketers (2022)
In 2022, 67% of marketers cited creating high-quality content as their most effective link-building SEO tactic.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
67%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Content Marketing Institute
Primary
Tier C
https://linchpinseo.com/blog/ymyl-seo/ ↗
Source Article
Linchpin SEO : Here's How To Do SEO for YMYL Websites
In today’s digital world, website credibility and information accuracy are paramount, especially for those that can profoundly impact users’ lives and financial health. These are known as Your Money or Your Life (YMYL) websites. In essence, YMYL websites offer content that, if inaccurate, outdated, …
Original Research
Content Marketing Institute
· Original study ↗
Methodology
Content Marketing Institute cited by Linchpin SEO
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
marketers: 67% share of marketers citing content as top link building tactic. Source: Content Marketing Institute (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketers-content-link-building-2022
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<blockquote cite="https://lighthousedata.io/data/marketers-content-link-building-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>67%</strong> -- share of marketers citing content as top link building tactic for marketers<br><small>Source: Content Marketing Institute (2022) · <a href="https://lighthousedata.io/data/marketers-content-link-building-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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