B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

10%

10% -- blogging highest roi share for Marketers using blogging as a content marketing strategy (2023)

2023  · HubSpot

Among marketers who use blogging as a content marketing strategy, 10% report that it yields a higher ROI than any other strategy they use.

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Attribution: HubSpot View source
Lighthouse Research Team
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Source verified Evidence graded
Value
10%
Unit
Percentage
Data Vintage
2023
Entity
Marketers using blogging as a content marketing strategy
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
HubSpot Primary Tier C
https://itrust.gr/h-shmasia-toy-content-marketing/ ↗
Confidence: 48/100 Vintage: 2023 Channel: Wayback
Source Article
Η Σημασία του Content Marketing 2023 | iTrust Digitals
Content Marketing 2023: η σημασία του περιεχομένου στο σημερινό (Digital) Marketing. Σήμερα περισσότερο από ποτέ, το content marketing είναι πλέον αναφαίρετο ζωτικό κομμάτι κάθε επιτυχημένης στρατηγικής digital marketing. Δεν έχει σημασία αν μιλάμε για μικρές τοπικές επιχειρήσεις, eshops, ή τεράστιε…
Original Research
HubSpot · Original study ↗

HubSpot research cited; share of marketers saying blogging delivers higher ROI than any other strategy they use. Underlying survey year not specified; framed in 2023 article context.

Methodology documented
Industrymarketing
Plain Text
Marketers using blogging as a content marketing strategy: 10% blogging highest roi share. Source: HubSpot (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketers-blogging-highest-roi
HTML Embed
<blockquote cite="https://lighthousedata.io/data/marketers-blogging-highest-roi" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>10%</strong> -- blogging highest roi share for Marketers using blogging as a content marketing strategy<br><small>Source: HubSpot (2023) · <a href="https://lighthousedata.io/data/marketers-blogging-highest-roi" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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