B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
70%
70% -- marketers expecting aeo to reshape digital strategy for marketers (2025)
70% of marketers expect answer engine optimization (AEO) to reshape digital strategy.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2025
Entity
Geography
North America
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Acquia
Primary
Tier B
https://www.grouprfz.com/post/aeo-social-and-traditional-pr-s-guide-to-the-new-three-headed-search-b… ↗
Source Article
AEO Guide: Navigating AI, Social, and Traditional Search for PR Success
AEO, social and traditional: PR’s guide to the new three-headed search beast
Search has changed more in the last five years than it has in the last 20, and it’s about to change again. Adobe reports 52% of consumers believe AI will replace traditional search engines for product searches within five y…
Original Research
Acquia
· Original study ↗
Methodology
Acquia survey, cited by Group RFZ
Methodology documented
Segmentation
Industrymarketing
RegionNorth America
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
marketers: 70% marketers expecting aeo to reshape digital strategy. Source: Acquia (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketers-aeo-reshape-digital-strategy
HTML Embed
<blockquote cite="https://lighthousedata.io/data/marketers-aeo-reshape-digital-strategy" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- marketers expecting aeo to reshape digital strategy for marketers<br><small>Source: Acquia (2025) · <a href="https://lighthousedata.io/data/marketers-aeo-reshape-digital-strategy" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.