B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
5%
5% -- audience share for Mapi (La 1) (2022-09)
Mapi on La 1 dropped to a 5% audience share in September 2022 with the return of El Hormiguero.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
5%
Unit
Percentage
Data Vintage
2022-09
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Kantar Media
Primary
Tier B
https://www.mediadiamond.es/el-hormigueo-acces-prime-time-la-union-perfecta-hasta-ahora/ ↗
Source Article
El Hormigueo y acces prime time la unión perfecta hasta ahora...
Comencemos por lo primero de todo: la historia de El Hormiguero y access prime time, cómo ha llegado a ser el rey de la franja en televisión.
El Hormiguero comenzó a emitirse en Cuatro el 24 de septiembre de 2006 bajo la producción de Gestmusic, quien trajera a la pantalla el espíritu de No somos na…
Original Research
Kantar Media
· Original study ↗
Methodology
Share decline upon return of El Hormiguero competition in September; program later cancelled; Kantar Media, Individuals 4+
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2022-08 | 7% | |
| 2022-09 (current) | 5% | -28.6% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
Mapi (La 1): 5% audience share. Source: Kantar Media (2022-09). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mapi-audience-share-drop-sep-2022
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<blockquote cite="https://lighthousedata.io/data/mapi-audience-share-drop-sep-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5%</strong> -- audience share for Mapi (La 1)<br><small>Source: Kantar Media (2022-09) · <a href="https://lighthousedata.io/data/mapi-audience-share-drop-sep-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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