B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
94%
94% -- product acceptance rate for MAM (2026)
MAM bottles have a 94% bottle teat acceptance rate.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
94%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Baby Brands Direct
Primary
Tier C
https://www.babybrandsdirect.co.uk/blog/marvellous-mams-market-share-insights/ ↗
Source Article
Marvellous MAM's Market Share Insights
Original Research
Baby Brands Direct
· Original study ↗
Methodology
Manufacturer-claimed product acceptance rate; methodology not stated
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2009-2017 | 94% | |
| 2010-2022 | 94% | 0% |
| 2026 (current) | 94% | 0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
MAM: 94% product acceptance rate. Source: Baby Brands Direct (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mam-bottle-teat-acceptance
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mam-bottle-teat-acceptance" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>94%</strong> -- product acceptance rate for MAM<br><small>Source: Baby Brands Direct (2026) · <a href="https://lighthousedata.io/data/mam-bottle-teat-acceptance" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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