B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
12%
12% -- quality leads growth rate for Maggi (Performance Max campaigns) (2025)
Maggi drove 12% more quality leads by encouraging website registrations through Performance Max campaigns during Ramadan in the Middle East and North Africa.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
12%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Google
Primary
Tier B
https://insights.topkee.com.sg/dynamic/google-display-ads-funnel ↗
Source Article
Drive Full Funnel Success with Google Display Ads | Topkee
Singapore
The digital advertising landscape has undergone a seismic shift in recent years, driven by advancements in AI, machine learning, and consumer demand for personalized experiences. Today, brands are no longer just competing for attention; they are striving to create meaningful connections th…
Original Research
Google
· Original study ↗
Methodology
Google case study cited in agency article
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Maggi (Performance Max campaigns): 12% quality leads growth rate. Source: Google (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/maggi-quality-leads-increase
HTML Embed
<blockquote cite="https://lighthousedata.io/data/maggi-quality-leads-increase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>12%</strong> -- quality leads growth rate for Maggi (Performance Max campaigns)<br><small>Source: Google (2025) · <a href="https://lighthousedata.io/data/maggi-quality-leads-increase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.