B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
2%
2% -- vr assisted furniture return rate for Macy's (2021)
Macy's noted furniture return rates decreased to less than 2% for VR-assisted furniture purchases.
- Value in source is '<2 percent', row extracts 2.0
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
2%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Macy's
Primary
Tier C
https://arsenal.cgtrader.com/blog/augmented-reality-the-answer-to-ecommerce-returns-problem ↗
Source Article
Augmented Reality: The Answer to eCommerce`s Returns Problem | CGTrader ARsenal
Augmented Reality: The Answer to eCommerce's Returns Problem
Introduction: The Rise of Constant Product Returns
The internet has revolutionized the way we shop. It’s given us the ability to browse hundreds of stores and thousands of products in minutes. It’s allowed us to select items that have been…
Original Research
Macy's
· Original study ↗
Methodology
After adopting AR/VR try-before-you-buy product visualization; value taken as upper bound of '<2%'
Methodology documented
Segmentation
IndustryRetail
Company SizeEnterprise
ChanneleCommerce
Cite this stat
Plain Text
Macy's: 2% vr assisted furniture return rate. Source: Macy's (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/macys-vr-furniture-return-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/macys-vr-furniture-return-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2%</strong> -- vr assisted furniture return rate for Macy's<br><small>Source: Macy's (2021) · <a href="https://lighthousedata.io/data/macys-vr-furniture-return-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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