B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
$460,000,000
$460,000,000 -- tourism marketing budget for Las Vegas Convention and Visitors Authority (2025)
The Las Vegas Convention and Visitors Authority Board of Directors approved over $460 million in contracts for tourism marketing initiatives.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
$460,000,000
Unit
Currency Usd
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
martechtrend.com
Primary
Tier A
https://martechtrend.com/las-vegas-tourism-marketing/ ↗
Source Article
Las Vegas Approves $460M Tourism Marketing Investment
Las Vegas Commits $460 Million to Tourism Marketing Initiatives
Tourism marketing in Las Vegas is set for a major boost as the Las Vegas Convention and Visitors Authority (LVCVA) Board of Directors recently approved over $460 million in contracts. This significant investment aims to expand the city’…
Original Research
martechtrend.com
· Original study ↗
Methodology
Approved agency contracts for advertising, influencer marketing, production, and research
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Las Vegas Convention and Visitors Authority: $460,000,000 tourism marketing budget. Source: martechtrend.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/lvcva-tourism-marketing-contracts-460m
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<blockquote cite="https://lighthousedata.io/data/lvcva-tourism-marketing-contracts-460m" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$460,000,000</strong> -- tourism marketing budget for Las Vegas Convention and Visitors Authority<br><small>Source: martechtrend.com (2025) · <a href="https://lighthousedata.io/data/lvcva-tourism-marketing-contracts-460m" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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