B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
90%
90% -- loyalty program repeat purchase rate for Consumers in loyalty programs (2026)
In a 2026 survey of 4,000 consumers, 90% reported that being in a loyalty program makes them buy again.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
90%
Unit
Percentage
Data Vintage
2026
Entity
Sample Size
4,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
asdonline.com
Primary
Tier C
https://asdonline.com/news/987506946/987506946/ ↗
Source Article
How Small Retailers Can Win as AI Changes Consumer Search Behavior
Original Research
asdonline.com
· Original study ↗
Methodology
Share of surveyed consumers saying being in a loyalty program makes them buy again; research firm not named in article
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Consumers in loyalty programs: 90% loyalty program repeat purchase rate. Source: asdonline.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/loyalty-program-drives-repeat-purchase-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/loyalty-program-drives-repeat-purchase-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>90%</strong> -- loyalty program repeat purchase rate for Consumers in loyalty programs<br><small>Source: asdonline.com (2026) · <a href="https://lighthousedata.io/data/loyalty-program-drives-repeat-purchase-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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