B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
19.5%
19.5% -- email click to open rate for Love Newy (Newcastle City BIA) EDM (2024)
The Love Newy (Newcastle City BIA) campaign achieved a 19.5% EDM click-to-open rate.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
19.5%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Soqual
Primary
Tier A
https://www.soqual.com.au/our-work/love-newy ↗
Source Article
Case Study: Newcastle City BIALove Newy.
Case Study: Newcastle City BIA
Love Newy.
The Business Challenge
The Newcastle City Business Improvement Association (NCBIA) approached us to help build their digital presence. As an organisation focused on promoting local businesses, events, and the beautification of the Newcastle City Precinct, th…
Original Research
Soqual
· Original study ↗
Methodology
Agency case study: monthly EDM click-to-open rate
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Love Newy (Newcastle City BIA) EDM: 19.5% email click to open rate. Source: Soqual (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/love-newy-edm-click-to-open-rate
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<blockquote cite="https://lighthousedata.io/data/love-newy-edm-click-to-open-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>19.5%</strong> -- email click to open rate for Love Newy (Newcastle City BIA) EDM<br><small>Source: Soqual (2024) · <a href="https://lighthousedata.io/data/love-newy-edm-click-to-open-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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