B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
40%
40% -- ad traffic share for L'Oréal Vietnam online store (2023)
Performance Max contributed 40% of ad traffic to L'Oréal Vietnam's online store during its December campaign.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
40%
Unit
Percentage
Data Vintage
2023
Entity
Geography
APAC
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Google
Primary
Tier C
https://insights.topkee.com.sg/dynamic/ai-google-ads-ecommerce-marketing ↗
Source Article
AI-Powered Google Ads Boost E-Commerce Sales | Topkee
Singapore
The global e-commerce market is projected to grow by 10.4% in 2023, signaling a continued shift toward digital shopping. However, with increasing competition, brands must leverage AI-powered advertising to stand out. Google Ads, enhanced by artificial intelligence, offers sophisticated too…
Original Research
Google
· Original study ↗
Methodology
Google Ads case study
Methodology documented
Segmentation
IndustryRetail
Company SizeEnterprise
RegionAPAC
Channelpaid_ads
Cite this stat
Plain Text
L'Oréal Vietnam online store: 40% ad traffic share. Source: Google (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/loreal-vietnam-december-pmax-traffic
HTML Embed
<blockquote cite="https://lighthousedata.io/data/loreal-vietnam-december-pmax-traffic" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40%</strong> -- ad traffic share for L'Oréal Vietnam online store<br><small>Source: Google (2023) · <a href="https://lighthousedata.io/data/loreal-vietnam-december-pmax-traffic" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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