B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

20%

20% -- engagement lift for posts with location based hashtags for social media posts (2024)

2024  · Hootsuite

Posts with location-based hashtags get 20% more engagement according to a 2024 Hootsuite study.

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Attribution: Hootsuite View source
Lighthouse Research Team
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Source verified Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2024
Entity
social media posts
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Hootsuite Primary Tier C
https://investornitro.com/blog/marketing-pitfalls-real-estate-investors/ ↗
Confidence: 48/100 Vintage: 2024 Channel: Deep Crawl
Source Article
Top 10 Marketing Mistakes Real Estate Investors Must Avoid - Investor Nitro
As a real estate investor, your success hinges on finding motivated sellers before your competitors do. Digital marketing is your ticket to making that happen, but it’s easy to trip up if you’re not careful. The wrong moves can waste your budget, kill your lead flow, and leave you scrambling to catc…
Original Research
Hootsuite · Original study ↗

Hootsuite study, cited secondhand

Methodology documented
Industrymarketing
Plain Text
social media posts: 20% engagement lift for posts with location based hashtags. Source: Hootsuite (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/location-hashtag-engagement-2024
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<blockquote cite="https://lighthousedata.io/data/location-hashtag-engagement-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- engagement lift for posts with location based hashtags for social media posts<br><small>Source: Hootsuite (2024) · <a href="https://lighthousedata.io/data/location-hashtag-engagement-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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