B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
27%
27% -- watch time lift vs on demand video for Live video content (2022)
Live videos receive 27% more watch time per viewing compared to the average on-demand video.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
27%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
PathLynks, LLC
Primary
Tier C
https://www.seodogs.com/blog/state-of-search-2022-the-future-of-seo-is-here/ ↗
Source Article
State of Search 2022: The Future of SEO is Here
Every year, the biggest names in search engine optimization (SEO) flock to Dallas, Texas, to participate in State of Search (SOS).
SOS is the convention where search-focused minds meet, share exceptional ideas, and spread the latest best practices of o…
Original Research
PathLynks, LLC
· Original study ↗
Methodology
Cited at State of Search 2022 conference; original study not identified
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Live video content: 27% watch time lift vs on demand video. Source: PathLynks, LLC (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/live-video-watch-time-lift
HTML Embed
<blockquote cite="https://lighthousedata.io/data/live-video-watch-time-lift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>27%</strong> -- watch time lift vs on demand video for Live video content<br><small>Source: PathLynks, LLC (2022) · <a href="https://lighthousedata.io/data/live-video-watch-time-lift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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