B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
41%
41% -- share of target buyers influenced by csuite thought leadership for B2B target buyers (2025)
41% of B2B target buyers reported that a C-suite executive encouraged them to consider a specific vendor after engaging with that vendor's thought leadership content.
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
41%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Edelman
Primary
Tier B
https://digitalzpro.com/linkedin-management-services/ ↗
Source Article
LinkedIn Management Services for Business Growth
To effectively understand How To Master LinkedIn In 2026, professionals...
Read MoreLinkedIn Management Services
- Home
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LinkedIn Management Services
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In today’s digital age, having a strong and well-managed LinkedIn profile is essential for entr…
Original Research
Edelman
· Original study ↗
Methodology
Edelman LinkedIn B2B Thought Leadership Impact Report 2025
Methodology documented
Segmentation
IndustryB2B
RoleCMO
Channelinfluencer
Cite this stat
Plain Text
B2B target buyers: 41% share of target buyers influenced by csuite thought leadership. Source: Edelman (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/linkedin-thought-leadership-csuite-vendor-41
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<blockquote cite="https://lighthousedata.io/data/linkedin-thought-leadership-csuite-vendor-41" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>41%</strong> -- share of target buyers influenced by csuite thought leadership for B2B target buyers<br><small>Source: Edelman (2025) · <a href="https://lighthousedata.io/data/linkedin-thought-leadership-csuite-vendor-41" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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