B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

34%

34% -- per post reach change for LinkedIn accounts (2026)

2026  · AuthoredUp

Average per-post reach on LinkedIn was down approximately 34 percent year over year according to AuthoredUp's dataset.

  • Reach was lower for 98 percent of accounts analyzed
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Attribution: AuthoredUp View source
Lighthouse Research Team
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Source verified Evidence graded
Value
34%
Unit
Percentage
Data Vintage
2026
Entity
LinkedIn accounts
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
AuthoredUp Primary Tier B
https://lifa.st/how-does-the-linkedin-algorithm-work ↗
Confidence: 53/100 Vintage: 2026 Channel: Deep Crawl
Source Article
How Does the LinkedIn Algorithm Work in 2026? | Lifast
LinkedIn Algorithm 2026 LinkedIn shows a new post to a small test audience first, then expands reach based on early signals captured in the first 60 to 90 minutes after publishing (the golden hour). Early engagement velocity, dwell time, saves, and meaningful comments drive distribution. Outbound li…
Original Research
AuthoredUp · Original study ↗

AuthoredUp dataset analysis

Methodology documented
Industrymarketing
Plain Text
LinkedIn accounts: 34% per post reach change. Source: AuthoredUp (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/linkedin-reach-down-34-percent-yoy
HTML Embed
<blockquote cite="https://lighthousedata.io/data/linkedin-reach-down-34-percent-yoy" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>34%</strong> -- per post reach change for LinkedIn accounts<br><small>Source: AuthoredUp (2026) · <a href="https://lighthousedata.io/data/linkedin-reach-down-34-percent-yoy" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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