B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

62%

62% -- buyers more likely to consider provider with strong linkedin presence for professional buyers (2026)

2026  · LinkedIn

62% of professional buyers say they are more likely to consider a provider with a strong presence on LinkedIn.

  • even if that provider wasn't originally on their shortlist
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Attribution: LinkedIn View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
62%
Unit
Percentage
Data Vintage
2026
Entity
professional buyers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
LinkedIn Primary Tier C
https://linkability.us/professional-services-marketing-beyond-referrals/ ↗
Confidence: 48/100 Vintage: 2026 Channel: Deep Crawl
Source Article
Professional Services Marketing Beyond Referrals
If your firm was built on referrals, you’re in good company. Most successful professional services businesses—advisory firms, consultancies, specialty insurance, legal practices, boutique financial services—got where they are by doing excellent work and earning trust over time. But here’s the proble…
Original Research
LinkedIn · Original study ↗

Cited from LinkedIn B2B Trends Report via secondary blog post.

Methodology documented
Industrymarketing
Plain Text
professional buyers: 62% buyers more likely to consider provider with strong linkedin presence. Source: LinkedIn (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/linkedin-presence-buyer-consideration
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<blockquote cite="https://lighthousedata.io/data/linkedin-presence-buyer-consideration" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>62%</strong> -- buyers more likely to consider provider with strong linkedin presence for professional buyers<br><small>Source: LinkedIn (2026) · <a href="https://lighthousedata.io/data/linkedin-presence-buyer-consideration" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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