B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
49%
49% -- share of marketers saying linkedin best for video content for marketers (2025)
49% of marketers state that LinkedIn is the best platform for sharing video content according to HubSpot.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
49%
Unit
Percentage
Data Vintage
2025
Entity
Geography
EMEA
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
HubSpot
Primary
Tier C
https://studionoel.co.uk/b2b-brand-awareness-tactics ↗
Source Article
B2B brand awareness strategy: A comprehensive guide - Studio Noel
B2B brand awareness strategy: A comprehensive guide
Brand awareness is your target audience’s familiarity with your brand, products, values, history and industry relevance. It helps embed your brand into customer consciousness and purchasing decisions.
Brand awareness is often contextualised in B2C …
Original Research
HubSpot
· Original study ↗
Methodology
Cited from HubSpot report
Methodology documented
Segmentation
IndustryB2B
RegionEMEA
RoleAll marketers
Channelsocial
Cite this stat
Plain Text
marketers: 49% share of marketers saying linkedin best for video content. Source: HubSpot (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/linkedin-best-video-platform-marketers
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<blockquote cite="https://lighthousedata.io/data/linkedin-best-video-platform-marketers" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>49%</strong> -- share of marketers saying linkedin best for video content for marketers<br><small>Source: HubSpot (2025) · <a href="https://lighthousedata.io/data/linkedin-best-video-platform-marketers" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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