B
Evidence Grade B
Graded
under review
Safe to Cite
Current
74.3%
74.3% -- paid link adoption rate for Link builders (SEO professionals) (2026)
Lighthouse Research Team
Last verified:
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Evidence graded
Value
74.3%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Source Article
Link Building Pricing: How to Find the Best Value for Your SEO Goals
Link building will take your website’s SEO to the next level. Link building pricing is something you need to understand to get the best value.
According to recent industry studies, 74.3% of link builders invest in paid links, with an average cost of $83 per link. For in-house SEOs, costs run about 7…
Methodology
Article attributes to unnamed 'recent industry studies' with no methodology stated; figures match Ahrefs' widely cited link-building cost survey, but the article does not name the source.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Link builders (SEO professionals): 74.3% paid link adoption rate. Source: (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/link-builders-buying-paid-links-74-3
HTML Embed
<blockquote cite="https://lighthousedata.io/data/link-builders-buying-paid-links-74-3" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>74.3%</strong> -- paid link adoption rate for Link builders (SEO professionals)<br><small>Source: (2026) · <a href="https://lighthousedata.io/data/link-builders-buying-paid-links-74-3" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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