B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
83%
83% -- email web traffic increase for Light Stalking (2023)
Light Stalking increased web traffic from their winning subject line email by 83%.
- Single-company A/B test case study
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
83%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
AWeber
Primary
Tier B
http://www.aweber.com/blog/case-studies/email-testing-which-test-won.htm ↗
Source Article
AWeber Email Marketing Tips
Original Research
AWeber
· Original study ↗
Methodology
Individual case study from AWeber customer; single-company result from A/B subject line test
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Light Stalking: 83% email web traffic increase. Source: AWeber (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/light-stalking-web-traffic-increase-83
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<blockquote cite="https://lighthousedata.io/data/light-stalking-web-traffic-increase-83" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>83%</strong> -- email web traffic increase for Light Stalking<br><small>Source: AWeber (2023) · <a href="https://lighthousedata.io/data/light-stalking-web-traffic-increase-83" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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