B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
90%
90% -- landing page element usage rate for landing pages with a call-to-action button (2025)
Call-to-action buttons have a 90% usage rate among key landing page components.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
90%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
gfctech.co.uk
Primary
Tier C
https://gfctech.co.uk/how-to-create-landing-pages/ ↗
Source Article
How to Create Landing Pages That Convert - GFC Tech
At its heart, building a landing page boils down to four key stages: setting a single campaign goal, creating a simple layout laser-focused on that goal, writing persuasive copy with one clear call-to-action, and finally, using a builder to bring it to life. The most effective pages are ruthless abo…
Original Research
gfctech.co.uk
· Original study ↗
Methodology
Infographic data on landing page component usage rates
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
landing pages with a call-to-action button: 90% landing page element usage rate. Source: gfctech.co.uk (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/landing-page-cta-usage-90
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<blockquote cite="https://lighthousedata.io/data/landing-page-cta-usage-90" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>90%</strong> -- landing page element usage rate for landing pages with a call-to-action button<br><small>Source: gfctech.co.uk (2025) · <a href="https://lighthousedata.io/data/landing-page-cta-usage-90" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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