B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
92%
92% -- preference rate for brand voice matched ai for knowledge workers (2025)
92% of knowledge workers preferred AI that mirrored their own brand voice.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
92%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
331
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
getguidance.ai
Primary
Tier B
https://getguidance.ai/blog/ai-extends-advisory-impact-between-sessions-methods ↗
Source Article
AI for Advisers: 7 Ways to Extend Impact
AI for Advisers: 7 Ways to Extend Impact
7 Ways AI Extends Your Advisory Impact Between Sessions
Advisors often struggle to stay connected with clients between sessions without adding to their workload. AI offers a solution by delivering your expertise and style when clients need it most. Here's how…
Original Research
getguidance.ai
· Original study ↗
Methodology
2025 study of 331 professionals rating AI outputs tailored to a specific voice
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
knowledge workers: 92% preference rate for brand voice matched ai. Source: getguidance.ai (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/knowledge-workers-prefer-ai-brand-voice-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/knowledge-workers-prefer-ai-brand-voice-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>92%</strong> -- preference rate for brand voice matched ai for knowledge workers<br><small>Source: getguidance.ai (2025) · <a href="https://lighthousedata.io/data/knowledge-workers-prefer-ai-brand-voice-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.