B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
30%
30% -- share of staff time for PR agency junior staff (2025)
Traditional tasks such as media monitoring, coverage clipping, and basic reporting can consume 30% to 40% of PR agency junior staff time.
- The source reports the figure as a range of 30-40%
- Methodology notes incorrectly state midpoint extracted while the lower bound (30%) was extracted
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
30%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
suits.ai
Primary
Tier C
https://www.suits.ai/blog/ai-in-pr ↗
Source Article
The Ultimate Guide to AI for PR: Everything You Need to Know - Suits.ai
Strategy
The Ultimate Guide to AI for PR: Everything You Need to Know
AI in PR: What you need to know. How AI is impacting communications jobs. Everything you need to know and essential resources for communicators.
Benjamin Zenou
CEO & Founder
The public relations industry stands at an inflection po…
Original Research
suits.ai
· Original study ↗
Methodology
Range 30-40%, midpoint extracted
Methodology documented
Segmentation
IndustryPR
RolePR Specialist
Channelcontent
Cite this stat
Plain Text
PR agency junior staff: 30% share of staff time. Source: suits.ai (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/junior-staff-time-media-monitoring
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<blockquote cite="https://lighthousedata.io/data/junior-staff-time-media-monitoring" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30%</strong> -- share of staff time for PR agency junior staff<br><small>Source: suits.ai (2025) · <a href="https://lighthousedata.io/data/junior-staff-time-media-monitoring" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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