B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
60%
60% -- share of patriotic language for 4th of July in B2C promotional email subject lines (2016-2025)
The 4th of July accounts for roughly 60% of all patriotic language used in B2C promotional email subject lines across the 2016–2025 dataset.
- The source states 'roughly 60%'
- Analysis is based on subject lines from major B2C brands
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
60%
Unit
Percentage
Data Vintage
2016-2025
Entity
Sample Size
368,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Jacquard
Primary
Tier A
https://www.jacquard.com/resources/news/the-black-friday-ification-of-the-4th-of-july-what-a-decade-… ↗
Source Article
The Black Friday-ification of the 4th of July: what a decade of email data told us about America's 250th
The Black Friday-ification of the 4th of July: what a decade of email data told us about America’s 250th
3 min read
The Black Friday-ification of the 4th of July: what a decade of email data told us about America’s 250th
Though the final numbers aren’t in yet, America’s 250th anniversary is shaping …
Original Research
Jacquard
· Original study ↗
Methodology
Analysis of 368,000 promotional email subject lines, 2016-2025
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
4th of July in B2C promotional email subject lines: 60% share of patriotic language. Source: Jacquard (2016-2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/july-4th-share-patriotic-language-60pct
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<blockquote cite="https://lighthousedata.io/data/july-4th-share-patriotic-language-60pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>60%</strong> -- share of patriotic language for 4th of July in B2C promotional email subject lines<br><small>Source: Jacquard (2016-2025) · <a href="https://lighthousedata.io/data/july-4th-share-patriotic-language-60pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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