B Evidence Grade B Graded under review Safe to Cite Current

94%

94% -- social media adoption rate for work for Journalists (2026)

2026  · searchenginejournal.com

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Attribution: searchenginejournal.com View source
Lighthouse Research Team
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Source verified Evidence graded
Value
94%
Unit
Percentage
Data Vintage
2026
Entity
Journalists
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

62/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
90
Citation Chain
20
Independence
30
Methodology
60
Freshness
95
searchenginejournal.com Primary Tier B
http://www.searchenginejournal.com/essential-checklist-for-writing-guest-blogs/55949/ ↗
Confidence: 61/100 Vintage: 2026 Channel: Common Crawl
Source Article
Essential Checklist for Writing Guest Blogs
Original Research
searchenginejournal.com · Original study ↗

PR-relevant figure on journalists' use of social media (Twitter cited as most-used); the article does not date this statistic — collection year (2026) used as vintage per instructions, though surrounding article context suggests ~2021-2022 data. Likely originally from a Cision/Muck Rack-style media survey, not named.

Methodology documented
Industrymarketing
Plain Text
Journalists: 94% social media adoption rate for work. Source: searchenginejournal.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/journalists-using-social-media
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<blockquote cite="https://lighthousedata.io/data/journalists-using-social-media" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>94%</strong> -- social media adoption rate for work for Journalists<br><small>Source: searchenginejournal.com (2026) · <a href="https://lighthousedata.io/data/journalists-using-social-media" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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