B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
218,330
218,330 -- video shares for John Lewis 2016 Christmas advert (Buster the Boxer) (2016)
Buster the Boxer (John Lewis 2016 Christmas advert) received 218,330 video shares on Facebook, Twitter, and YouTube within the first hour of its release.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
218,330
Unit
Count
Data Vintage
2016
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Art Division
Primary
Tier B
https://www.artdivision.co.uk/digital-marketing/digital-marketingseo-services-london/seo/ ↗
Source Article
GDPR & Marketing: what every marketer should know
Original Research
Art Division
· Original study ↗
Methodology
Reported social video share count across Facebook, Twitter and YouTube within first hour of release
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
John Lewis 2016 Christmas advert (Buster the Boxer): 218,330 video shares. Source: Art Division (2016). Via Lighthouse Intelligence -- https://lighthousedata.io/data/john-lewis-2016-ad-shares-first-hour
HTML Embed
<blockquote cite="https://lighthousedata.io/data/john-lewis-2016-ad-shares-first-hour" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>218,330</strong> -- video shares for John Lewis 2016 Christmas advert (Buster the Boxer)<br><small>Source: Art Division (2016) · <a href="https://lighthousedata.io/data/john-lewis-2016-ad-shares-first-hour" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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