B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
61%
61% -- online review usage rate for consumers in Japan (2011)
61% of customers in Japan always or often use consumer reviews, blogs, or online postings to get opinions on a company's customer service reputation.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
61%
Unit
Percentage
Data Vintage
2011
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
American Express
Primary
Tier B
http://www.thetrainingbank.com/consequences_of_poor_service.htm ↗
Source Article
ARTICLE - THE CONSEQUENCES OF POOR SERVICE IN THE NEW ECONOMY
Original Research
American Express
· Original study ↗
Methodology
American Express Global Service Barometer survey
Methodology documented
Segmentation
Industrymarketing
RegionUS
Cite this stat
Plain Text
consumers in Japan: 61% online review usage rate. Source: American Express (2011). Via Lighthouse Intelligence -- https://lighthousedata.io/data/japan-online-reviews-61
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<blockquote cite="https://lighthousedata.io/data/japan-online-reviews-61" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>61%</strong> -- online review usage rate for consumers in Japan<br><small>Source: American Express (2011) · <a href="https://lighthousedata.io/data/japan-online-reviews-61" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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