B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
27%
27% -- smartphone os market share for Apple iOS (2011-03)
Apple iOS held a 27% smartphone market share among US consumers in March 2011 according to Nielsen.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
27%
Unit
Percentage
Data Vintage
2011-03
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Nielsen
Primary
Tier A
http://eurodroid.com/2011/04/26/stats-android-now-10-ahead-of-iphone-in-us-smartphone-market-share/ ↗
Source Article
STATS: Android now 10% ahead of iPhone in US smartphone market share
Original Research
Nielsen
· Original study ↗
Methodology
Nielsen smartphone market share computations
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2010 | 27.9% | |
| 2011 | 19% | -31.9% |
| 2011-03 (current) | 27% | +42.1% |
| 2015 | 39.1% | +44.8% |
| 2016 | 20.5% | -47.6% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
Apple iOS: 27% smartphone os market share. Source: Nielsen (2011-03). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ios-us-smartphone-market-share-2011
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ios-us-smartphone-market-share-2011" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>27%</strong> -- smartphone os market share for Apple iOS<br><small>Source: Nielsen (2011-03) · <a href="https://lighthousedata.io/data/ios-us-smartphone-market-share-2011" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.