B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
60%
60% -- sales success rate existing customers for eCommerce customers (2022)
The success rate of selling to an existing customer is 60% to 70%.
- Reported as a range of 60% to 70%
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
60%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Invesp
Primary
Tier C
https://www.backinstock.org/blog/shopify-store-launch-checklist ↗
Source Article
How to Launch A Shopify Store: A Simple Time-Saving Guide - Techflow X - Webflow Ecommerce website template
From March 2020 to March 2022, the pandemic added an extra $218.53 billion to eCommerce’s bottom line. As a result, more people are shopping online more frequently, providing the perfect opportunity to start an online business. However, becoming a Shopify store owner yields many questions: what will…
Original Research
Invesp
· Original study ↗
Methodology
Range 60-70%, midpoint reported
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
eCommerce customers: 60% sales success rate existing customers. Source: Invesp (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/invesp-existing-customer-sales-success
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<blockquote cite="https://lighthousedata.io/data/invesp-existing-customer-sales-success" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>60%</strong> -- sales success rate existing customers for eCommerce customers<br><small>Source: Invesp (2022) · <a href="https://lighthousedata.io/data/invesp-existing-customer-sales-success" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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