B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
11%
11% -- annual revenue growth rate for Internet advertising revenues (Q3 2008)
Internet advertising revenues in Q3 2008 saw an 11 percent increase compared to Q3 2007.
- First- and third-quarter revenue reports are estimates
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
11%
Unit
Percentage
Data Vintage
Q3 2008
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
20
Independence
30
Methodology
45
Freshness
86
Source
Interactive Advertising Bureau (IAB)
Primary
Tier A
https://adtechdaily.com/2008/11/27/internet-advertising-revenues-in-q3-08-at-nearly-59-billion/ ↗
Source Article
Internet Advertising Revenues in Q3 '08 at Nearly $5.9 Billion - Ad Tech Daily
11% Increase from Q3 ’07, Up Slightly from Q2 ’08 Despite U.S. Economic Woes
NEW YORK – The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers LLP (PwC) announced that Internet advertising revenues reached almost $5.9 billion for the third quarter of 2008, representing an 11 percent inc…
Original Research
Interactive Advertising Bureau (IAB)
· Original study ↗
Methodology
IAB Internet Advertising Revenue Report
Methodology documented
Segmentation
Channelrss_feed
Cite this stat
Plain Text
Internet advertising revenues: 11% annual revenue growth rate. Source: Interactive Advertising Bureau (IAB) (Q3 2008). Via Lighthouse Intelligence -- https://lighthousedata.io/data/internet-advertising-revenues-increase-q3-2008
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<blockquote cite="https://lighthousedata.io/data/internet-advertising-revenues-increase-q3-2008" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>11%</strong> -- annual revenue growth rate for Internet advertising revenues<br><small>Source: Interactive Advertising Bureau (IAB) (Q3 2008) · <a href="https://lighthousedata.io/data/internet-advertising-revenues-increase-q3-2008" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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